Max Mara. COATS!

     After Berlin, Tokyo and Beijing, COATS!, the exhibition dedicated to the history of Max Mara is now in Moscow to celebrate the Group's 60th anniversary.

     Rare coats from the fifties to nowadays, sketches by famous designers, advertising campaigns by internationally renowed photographers such as Peter Lindbergh, Steven Maisel, Richard Avedon and Mario Sorrenti take visitors on a journey into the history of Italian fashion focusing upon the changing shape of Max Mara's signature and most iconic garment, the coat.

Laura Lusuardi :  Design-director Max Mara

Before an exhibition design director Laura Lusuardi has conducted informative lecture about Max Mara's history.

We are on the Exhibition!!!!